XADO at Automechanika 2010
5 Key Highlights from XADO at Automechanika 2010
Automechanika Frankfurt is one of the world’s most important automotive exhibitions, bringing together manufacturers, suppliers, engineers, and industry professionals from across the globe. In 2010, XADO once again took part in this prestigious event, presenting its latest developments in automotive chemistry, lubrication technologies, and revitalization products. The exhibition provided an excellent opportunity to demonstrate XADO’s innovations to a wide international audience and strengthen the company’s presence in the global automotive market.
1. XADO Showcased Its Latest Oils, Additives, and Revitalizants
Visitors to the XADO stand were introduced to a wide range of products, including engine oils, transmission fluids, greases, and revitalizants designed to restore and protect metal surfaces. XADO’s revitalization technology has long been recognised for its ability to reduce wear, improve performance, and extend the lifespan of mechanical components. At Automechanika 2010, the company demonstrated how these products work in real-world applications, attracting strong interest from both professionals and everyday motorists.
The exhibition allowed XADO to highlight the advantages of its patented CERMET‑based revitalization technology, which forms a protective ceramic‑metal layer on worn surfaces. This technology is used in engines, gearboxes, fuel systems, and industrial equipment, making it one of the most versatile solutions in the automotive chemical sector.
2. Strong Engagement from Industry Professionals
Automechanika is known for attracting decision‑makers from automotive manufacturing, repair services, engineering firms, and parts distribution networks. Throughout the event, XADO representatives held numerous meetings with potential partners, distributors, and technical specialists. Many visitors were particularly interested in the company’s ability to restore worn components without disassembly — a major advantage for workshops and fleet operators looking to reduce maintenance costs.
Technical demonstrations and product explanations helped visitors understand how revitalizants work at the microscopic level, reinforcing XADO’s reputation as a leader in advanced lubrication technologies.
3. A Global Platform for Innovation
Automechanika Frankfurt is recognised as the world’s leading trade fair for the automotive service industry. The 2010 event featured exhibitors from more than 70 countries and attracted tens of thousands of visitors. For XADO, participating in such a major international exhibition provided an invaluable opportunity to showcase its technologies alongside the biggest names in the automotive world.
Many attendees were already familiar with XADO products, while others discovered the brand for the first time. The exhibition helped expand awareness of XADO’s product range and opened new opportunities for cooperation in Europe, Asia, and the Middle East.

4. Reinforcing XADO’s Commitment to Quality and Innovation
One of the key messages XADO presented at Automechanika 2010 was its commitment to continuous innovation. The company invests heavily in research and development, ensuring that its products meet the highest standards of performance and environmental responsibility. Visitors were able to learn about the scientific principles behind revitalization, including how friction energy is transformed into a constructive process that restores metal surfaces.
XADO’s participation in Automechanika also demonstrated the company’s dedication to supporting workshops, mechanics, and vehicle owners with reliable, high‑performance solutions. The event served as a platform to introduce new formulations, improved packaging, and updated product lines designed to meet the evolving needs of the automotive industry.
5. Strengthening XADO’s International Presence
By participating in Automechanika 2010, XADO strengthened its position in the global automotive market. The exhibition helped the company build new partnerships, expand distribution networks, and increase brand recognition. Many visitors expressed interest in becoming regional distributors or incorporating XADO products into their service offerings.
Events like Automechanika play a crucial role in connecting manufacturers with customers and industry professionals. For XADO, the 2010 exhibition was a significant milestone that contributed to the company’s continued growth and international expansion.
Learn More About XADO Products
To explore XADO’s full range of automotive treatments, visit our Engine Additives Collection. These products are designed to improve performance, reduce wear, and extend the lifespan of engines and mechanical systems.
About Automechanika Frankfurt
For more information about the exhibition, its history, and its global significance, visit the official event overview:
Automechanika – International Automotive Trade Fair